ROAS, CPA & Break-even Ads Calculator
Calculate return on ad spend, cost per acquisition, average order value and break-even ROAS for Google and Facebook Ads.
Open free toolFREE ONLINE TOOL · NO SIGN-UP
Clean campaign links. Clearer attribution.
Add consistent UTM tracking to campaign destination URLs without manually assembling query strings.
✓ Free to use✓ No account✓ Browser-based
✳ Free UTM Campaign URL BuilderFree · Works in your browser
MORE THAN A TOOL
Free UTM Campaign URL Builder
Build tracking URLs for Google Analytics, email and social media campaigns with URL-encoded UTM parameters.
Whether you're preparing social media content, optimising a website or planning an advertising campaign, a dependable utility can make a real difference. This tool is provided free as part of DigiPublishing's collection of practical resources.
Processing and calculations take place inside your own web browser. No login is required. Where appropriate, use the results as a starting point and verify current ad platform specifications and business requirements.
Helpful for
- Small businesses and online retailers
- Marketing teams and freelancers
- Website designers and content creators
- Entrepreneurs getting projects ready to launch
QUICK ANSWERS
Frequently asked questions.
What is a UTM parameter?
It is a campaign label added to a URL, commonly used to help identify traffic sources in analytics reports.
Will this change my webpage?
No. The tool appends query parameters to the destination URL. The destination site must handle those parameters correctly.
Does this send data to Google Analytics?
No. This tool only builds a URL. Tracking depends on the destination site and its analytics configuration.